According to the newest statistical data shows, now you are up against over 1.5 million apps in both the Apple App Store and the Google Play Store. Thus as an app developer, it is vital to think how to increase your app traffic and advance your ios app rankings . Here we will give you some guide to teach you how to optimize your app in apple app store.
Important for branding: choosing the right visuals!
Visuals do not directly affect the app store game ranking algorithms but they do play a major factor in branding and giving them an idea of your app. #@*acb$123@#$##D#leiyan This is crucial, you want something that draws users in and stops them from scrolling past your app while browsing the app store.
Your icon should stand out as well as represent what the app is. When exploring different options in the improve app store ranking, your icon is your first and sometimes only impression. It is also a good idea to make the icon design consistent throughout the app as well as with your website.
Besides the icon, the first two screenshots are most important, as they are the ones displayed in search results. Don’t just use the screenshots as a place to place some pretty images. Describe the best features of the app and consider using words to describe what is happening in the images. Treat these as advertisements and if possible, tell a story.
A bit challenging: off-site factors!
In order to achieve a top 10 rank in the Apple App Store, an app will need to have a large amount of ios app store download in a timeframe of 72 hours (with the biggest impact from the first 24 hours). There are several factors which will help achieve the desired amount of downloads. Reviews and ratings, social media and press presence all contribute to this. However if you are looking at an entry into a highly competitive niche (such as gaming), buying downloads will be your best bet.
A closer look: ratings & reviews!
Why are these important? Well, as shown above, there is a relationship between ratings and rankings, and also users will not install an increasing app downloads with a low rating, fearing a poor experience. With this said, asking for ratings and/or reviews is a double-edged sword, you want the review, but not bad ones. Here are some simple guidelines to follow to receive positive feedback and ratings:
-Don’t ask when they are in the middle of something, you’re killing their user experience.
-Don’t ask for feedback as a crash report, that’s literally asking for negative reviews.
-Ask users if they would like to provide feedback, rather than begging.
After successfully doing everything mentioned above, you’re half way there! Take a look at our post on Google Play app store optimization here, and check out the rest of our blog.
From:http://www.tapaso.com/
Thursday, July 9, 2015
Tuesday, July 7, 2015
Someting You Want to Know About iPhone Apps Tending Searches
Welocme to tapaso.com, which is a best site for aso services. As an app maker, you must notice that ASO becomes more and more important in app marketing. All the app makers want to know how to increase their app downloads. You not only have to know how to do ASO but also you should create app can adapt the new app sysytem.
iOS had been released for a long time. We can notice there are some new App Store features of this system. App store trending search is very important. It should be noted that first mentions of this feature being active date as far back as a week ago. #@*acb$123@#$##D#leiyan It’s however unclear whether everyone on the latest iOS 8 beta is seeing hot searches or just a subset of Apple’s registered iOS developers.
iPhone apps trending searches are tremendously useful and bound to help developers get their apps found in the App Store. As the name suggests, the feature surfaces hot search queries at any given time.
It’s much like Twitter’s Trends and doesn’t appear it can be gamed like Apple’s App Store chart rankings algorithm with fake reviews.
Apple hasn’t shared much in terms of how trending searches work in iOS 8 App Store just yet.
Trending searches immediately show when you tap on the Search tab in the iOS 8 App Store, before typing anything. Not only does this give you an at-a-glance insight into which apps customers are currently interested in, but you also get a list of items related to your query after you search for an app.
Speaking of search, the App Store in iOS 8 presents search results as a continuous vertical scrolling list on the iPhone, with two screenshots being displayed side-by-side. In iOS 7, you must swipe left and right to flip through your results presented as the ineffective card-based layout, one app at a time.
There are other new features of trending serches to make over millions apps available in the App Store. Anyway, you can search tapaso.com to get detailed information of app store trending searches if you have any problem it. Our team will provide you with the professional services.
From:http://www.tapaso.com/
iOS had been released for a long time. We can notice there are some new App Store features of this system. App store trending search is very important. It should be noted that first mentions of this feature being active date as far back as a week ago. #@*acb$123@#$##D#leiyan It’s however unclear whether everyone on the latest iOS 8 beta is seeing hot searches or just a subset of Apple’s registered iOS developers.
iPhone apps trending searches are tremendously useful and bound to help developers get their apps found in the App Store. As the name suggests, the feature surfaces hot search queries at any given time.
It’s much like Twitter’s Trends and doesn’t appear it can be gamed like Apple’s App Store chart rankings algorithm with fake reviews.
Apple hasn’t shared much in terms of how trending searches work in iOS 8 App Store just yet.
Trending searches immediately show when you tap on the Search tab in the iOS 8 App Store, before typing anything. Not only does this give you an at-a-glance insight into which apps customers are currently interested in, but you also get a list of items related to your query after you search for an app.
Speaking of search, the App Store in iOS 8 presents search results as a continuous vertical scrolling list on the iPhone, with two screenshots being displayed side-by-side. In iOS 7, you must swipe left and right to flip through your results presented as the ineffective card-based layout, one app at a time.
There are other new features of trending serches to make over millions apps available in the App Store. Anyway, you can search tapaso.com to get detailed information of app store trending searches if you have any problem it. Our team will provide you with the professional services.
From:http://www.tapaso.com/
Wednesday, July 1, 2015
How to Boost Your Apps Downloads Efficiently and Quickly
With millions of apps provided in app store, how to get app discovered and boost downloads quickly has become a tough task for every app developers. App store optimization emerged to meet the demands of app creators who own excellent apps but cannot easily get it found. To market your apps successfully, you have to take many key points into consideration. In addition to the common on-site optimization, several method are also necessary while executing app store seo.
- Recommendations from App Users. When people use your boost apps downloads with aso and are pleased with its performance, they go around telling others about it, who in turn download it and tell their friends, and so on and so forth. This is one of the best ways of increasing app downloads because friends usually trust what their friends tell them, so they are motivated to check out whatever it is they are told about.
- Run Promotional Campaigns. People love it when they can save money on their purchases. So, if you have an increase app store downloads with aso that people have to pay for, you can reduce the price for a period of time to encourage more sales and downloads. Distribute coupon codes that buyers can redeem at checkout to avail themselves of the discount, or simply slash the price from the minute they visit your app download page. If you are promoting a free app, then you could offer something else of value to your potential clients.
- Advertise Your App Online. Online advertising is by far one of the best ways to get the word out about your app and thereby increase the number of downloads that it receives. You can do so using “App Install Ads” that are displayed within social apps and give users the option to install the app now. Once they click the “install now” link, they are taken to your app store to download the app and get it installed on their device. It is best to target people who are really interested in your product or service. As for how to do app store optimization, you can head on over to our website to get some professional advice or service to help you execute aso in the most efficient way!
- Create a Blog for Your App. Another simple, yet effective, way in which you can increase the amount of downloads of your app is by blogging about it. You could use the blog to keep users and readers abreast with up-to-date information about your app, like its latest features and any updates that may soon be released. You can also talk about your company in the blog so that people can get to know your business better and become advocates of it. Aside from starting your own blog, you could reach out to other bloggers, asking them to assist you in promoting your app.
- Maximize Mobile Traffic. Mobile traffic accounts for roughly 90% of the total organic search traffic on Google alone. This shows how important it is to get mobile users onto your app store so that they can download your app. If your app store is linked to from your website, make sure that the website is mobile-friendly so that when mobile device users visit it, they will have a good user experience and be able to see your site and links properly. Except for the traditional methods, there is new feature app store trending searches can be used to increase your app traffic and generate organic downloads. You can contact us for service for trending searches promotion on iphone to boost apps downloads in a short period of time.
- Optimize Your App Store. App Store Optimization service ensures that your app ranks well inside the Apple and Google Play Stores. This makes your app easier to find by people who visit those stores and are searching for apps that are similar to your own. Make sure that you place your app in the correct niche or else it may never be found by people who would definitely download it.
- Aim for Many Positive Reviews. The more positive reviews that your app gets means more downloads. That equation has been tried and tested many times over. The apps in the trending searches for ios different app stores have rating stars that users of the apps click on, depending on their level of satisfaction with the app. More stars mean a higher rating, with 5 stars being the highest rating.
After finish these steps, what you should do is to keep tracking, analyzing, and adjusting your own strategy in aso app store search optimization order to keep abreast with the latest trends and changes. What’s more, if you are looking for awesome aso services, you can contact us! We ensure you a great service with the most reasonable prices!
From:http://www.tapaso.com/
- Recommendations from App Users. When people use your boost apps downloads with aso and are pleased with its performance, they go around telling others about it, who in turn download it and tell their friends, and so on and so forth. This is one of the best ways of increasing app downloads because friends usually trust what their friends tell them, so they are motivated to check out whatever it is they are told about.
- Run Promotional Campaigns. People love it when they can save money on their purchases. So, if you have an increase app store downloads with aso that people have to pay for, you can reduce the price for a period of time to encourage more sales and downloads. Distribute coupon codes that buyers can redeem at checkout to avail themselves of the discount, or simply slash the price from the minute they visit your app download page. If you are promoting a free app, then you could offer something else of value to your potential clients.
- Advertise Your App Online. Online advertising is by far one of the best ways to get the word out about your app and thereby increase the number of downloads that it receives. You can do so using “App Install Ads” that are displayed within social apps and give users the option to install the app now. Once they click the “install now” link, they are taken to your app store to download the app and get it installed on their device. It is best to target people who are really interested in your product or service. As for how to do app store optimization, you can head on over to our website to get some professional advice or service to help you execute aso in the most efficient way!
- Create a Blog for Your App. Another simple, yet effective, way in which you can increase the amount of downloads of your app is by blogging about it. You could use the blog to keep users and readers abreast with up-to-date information about your app, like its latest features and any updates that may soon be released. You can also talk about your company in the blog so that people can get to know your business better and become advocates of it. Aside from starting your own blog, you could reach out to other bloggers, asking them to assist you in promoting your app.
- Maximize Mobile Traffic. Mobile traffic accounts for roughly 90% of the total organic search traffic on Google alone. This shows how important it is to get mobile users onto your app store so that they can download your app. If your app store is linked to from your website, make sure that the website is mobile-friendly so that when mobile device users visit it, they will have a good user experience and be able to see your site and links properly. Except for the traditional methods, there is new feature app store trending searches can be used to increase your app traffic and generate organic downloads. You can contact us for service for trending searches promotion on iphone to boost apps downloads in a short period of time.
- Optimize Your App Store. App Store Optimization service ensures that your app ranks well inside the Apple and Google Play Stores. This makes your app easier to find by people who visit those stores and are searching for apps that are similar to your own. Make sure that you place your app in the correct niche or else it may never be found by people who would definitely download it.
- Aim for Many Positive Reviews. The more positive reviews that your app gets means more downloads. That equation has been tried and tested many times over. The apps in the trending searches for ios different app stores have rating stars that users of the apps click on, depending on their level of satisfaction with the app. More stars mean a higher rating, with 5 stars being the highest rating.
After finish these steps, what you should do is to keep tracking, analyzing, and adjusting your own strategy in aso app store search optimization order to keep abreast with the latest trends and changes. What’s more, if you are looking for awesome aso services, you can contact us! We ensure you a great service with the most reasonable prices!
From:http://www.tapaso.com/
Friday, June 19, 2015
Do You Know These App Marketing Method in iOS8 App Store?
IOS 8 has introduced the most advantaged features to app store.
Especially for those App store optimization agency and marketers, these
new updates are really exciting and noteworthy. When you are still
analyzing how to improve app discovery efficiently and quickly? What is
the better way to execute app store seo in the new system and achieve the best results? Today, we are introduce you some basic guides below!
- Trending Searches to see what’s hot in app search. The most important one should be trending searches on app store. Just like the trends on Google and #@*acb$123@#$##D#leiyan Twitter, it allows users to see what other people are searching for. It will be interesting to see how Trending Searches compliments the chart rankings and to what extent it will diverge from those rankings. Clients are able to browse the top app store category to see what kind of app are trending now. In this section, Apple gives the app store trending keywords that are highly searched at the moment. Although we have no idea about how often it will update and how it forms. But it can give some app developer some keywords to consider for idea of creating apps to satisfy the search. What’s more, when your app keywords appear in the top 10 charts, you will gain massive traffic and even great amounts of downloads! That’s function of this amazing function. Now, good news is that you can put your app app in top charts by trending searches promotion on iphone. We are offering the most reliable service. Contact us if you need!
- App Bundles. Except for app Store Trending Search for iOS. App Bundles is also a great way for publishers to breathe life into old apps and bring in extra revenue. It will be interesting to see if freemium publishers can bundle in-app purchases together as special offers, or even bundle them into app deals.
- Video Clips. Google Play has allowed developers to add a video to their app page for some time now and now the App Store will give devs the same option. There’s plenty of data out there showing the power of video marketing, especially when it comes to games, so this is certainly a welcome and overdue addition from Apple.
- Spotlight Searches. Apple has made its universal search tool, Spotlight, a lot more universal. Searches via Spotlight will now not only link to apps installed on a device, but also to apps on iTunes. Spotlight is also incorporating news, restaurants and other location-based searches, which means more people will be using the tool. This will have a knock on effect with app store optimization service because developers will need to start keyword optimizing for searches that may not necessarily start as “app searches” but can still nonetheless result in an install. Spotlight searches now bring up App Store results.
For more information about how to increase app downloads, you can head on over to our website! We own a professional team to keep great aso services. If you want to market your app in a wise way, don’t hesitate to contact us for the best!
From:http://www.tapaso.com/
- Trending Searches to see what’s hot in app search. The most important one should be trending searches on app store. Just like the trends on Google and #@*acb$123@#$##D#leiyan Twitter, it allows users to see what other people are searching for. It will be interesting to see how Trending Searches compliments the chart rankings and to what extent it will diverge from those rankings. Clients are able to browse the top app store category to see what kind of app are trending now. In this section, Apple gives the app store trending keywords that are highly searched at the moment. Although we have no idea about how often it will update and how it forms. But it can give some app developer some keywords to consider for idea of creating apps to satisfy the search. What’s more, when your app keywords appear in the top 10 charts, you will gain massive traffic and even great amounts of downloads! That’s function of this amazing function. Now, good news is that you can put your app app in top charts by trending searches promotion on iphone. We are offering the most reliable service. Contact us if you need!
- App Bundles. Except for app Store Trending Search for iOS. App Bundles is also a great way for publishers to breathe life into old apps and bring in extra revenue. It will be interesting to see if freemium publishers can bundle in-app purchases together as special offers, or even bundle them into app deals.
- Video Clips. Google Play has allowed developers to add a video to their app page for some time now and now the App Store will give devs the same option. There’s plenty of data out there showing the power of video marketing, especially when it comes to games, so this is certainly a welcome and overdue addition from Apple.
- Spotlight Searches. Apple has made its universal search tool, Spotlight, a lot more universal. Searches via Spotlight will now not only link to apps installed on a device, but also to apps on iTunes. Spotlight is also incorporating news, restaurants and other location-based searches, which means more people will be using the tool. This will have a knock on effect with app store optimization service because developers will need to start keyword optimizing for searches that may not necessarily start as “app searches” but can still nonetheless result in an install. Spotlight searches now bring up App Store results.
For more information about how to increase app downloads, you can head on over to our website! We own a professional team to keep great aso services. If you want to market your app in a wise way, don’t hesitate to contact us for the best!
From:http://www.tapaso.com/
Monday, June 15, 2015
Useful ASO Tips to Increase App Store Ranking
There are more than one million apps in the App Store, and sorting through them isn't always easy. In addition, over two thousands new apps are published every day. The competition of app store is fierce. It is so hard for increasing app downloads makers to increase app ranking. The most practical and effective method to ensure the success of promoting apps is app store optimization.
As an app developer, you should know ASO well. There are a number of ASO tools available in order to help you out, so make sure to Google that before going any further. You should also keep in mind that playing keywords right is a huge thing and can help you immensely. Make sure to pick the right title for your app, and also be careful what you plan to write in the description.
Your must know who is your potential customer. even before you start making the ios app store download. Some apps target certain aspect of people, while others aim at consumers in general. There are a lot of variables to consider here, but as soon as you figure out who are you targetting, you’re halfway there, all you have to do after that is figure out how to reach them.
Right category also is very important to increase your apps ranking. It’s hard to do if you’re not targeting a specific category, and it’s not always the best approach. Pick a category and work your way up, that’s why it’s much easier to create an app which is clearly meant to do something, than to create something without a purpose basically. Although, to be quite honest, every app has a purpose, even if it’s for fun. Either way, pick a category and do your best to stick to that.
Anyway, hope you could get succeed in app area with those app store optimization tips. Keep your eyes on tapaso.com and you can get many effective guides of app store seo at the first time. Our website will provide you with the professional services.
From:http://www.tapaso.com/
As an app developer, you should know ASO well. There are a number of ASO tools available in order to help you out, so make sure to Google that before going any further. You should also keep in mind that playing keywords right is a huge thing and can help you immensely. Make sure to pick the right title for your app, and also be careful what you plan to write in the description.
Your must know who is your potential customer. even before you start making the ios app store download. Some apps target certain aspect of people, while others aim at consumers in general. There are a lot of variables to consider here, but as soon as you figure out who are you targetting, you’re halfway there, all you have to do after that is figure out how to reach them.
Right category also is very important to increase your apps ranking. It’s hard to do if you’re not targeting a specific category, and it’s not always the best approach. Pick a category and work your way up, that’s why it’s much easier to create an app which is clearly meant to do something, than to create something without a purpose basically. Although, to be quite honest, every app has a purpose, even if it’s for fun. Either way, pick a category and do your best to stick to that.
Anyway, hope you could get succeed in app area with those app store optimization tips. Keep your eyes on tapaso.com and you can get many effective guides of app store seo at the first time. Our website will provide you with the professional services.
From:http://www.tapaso.com/
Friday, June 12, 2015
Do You Know the Real Value of ASO
App store seo has been a vital part in app marketing, and there are many app store optimization tips and tools help app developer optimize their apps. However, do you really know the value of ASO? Following content will get you a deeper understanding for app store optimization.
Why You Should Be Doing App Store Optimization?
First, an average Cost per Install (CPI) for apps on iOS platform at the end of 2014 was between $1-$2, depending on country, traffic source or targeting and is still rising in 2015.
Below you can see a Fiksu CPI Index chart – an average price for acquired mobile user in October 2014 was $1,50. However, keep in mind that this is a worldwide average and marketing costs in competitive markets as USA, UK or Germany are much higher.
ASO - Fiksu CPI Index
For games it’s even higher – according to Chartboost Insights current CPIs are up to $3.0 in tier1 countries. Majority of developers are not able to put such money into ad campaigns.
ASO - Chartboost Insights
Second, App Store search is the most viable traffic source you can imagine. Research firm Forrester says that 63% of all new mobile app installs originate from search results, followed by word of mouth.
People are searching App Store with various patterns and one really needs to understand their behavior to succeed.
Should I Be Outsourcing App Store Optimization?
Quick answer is no. Most companies out there offer one-time service which includes analysis of your app, suggestions for keywords change and few more things. But that’s basically all.
App Store SEO is a long-term and continuous process. You need to change, track and evaluate things constantly.
My advice for an indie developer would be to spend the money for a tool or professional App Store Optimization course. In a long run, it’s much better value than some consulting company and it will definitely pay itself off. I’ll talk about ASO tools later.
We hope you can have a correct understanding of ASO, so can help you boost app ranking and bring more traffic.
From:http://www.tapaso.com
Why You Should Be Doing App Store Optimization?
First, an average Cost per Install (CPI) for apps on iOS platform at the end of 2014 was between $1-$2, depending on country, traffic source or targeting and is still rising in 2015.
Below you can see a Fiksu CPI Index chart – an average price for acquired mobile user in October 2014 was $1,50. However, keep in mind that this is a worldwide average and marketing costs in competitive markets as USA, UK or Germany are much higher.
ASO - Fiksu CPI Index
For games it’s even higher – according to Chartboost Insights current CPIs are up to $3.0 in tier1 countries. Majority of developers are not able to put such money into ad campaigns.
ASO - Chartboost Insights
Second, App Store search is the most viable traffic source you can imagine. Research firm Forrester says that 63% of all new mobile app installs originate from search results, followed by word of mouth.
People are searching App Store with various patterns and one really needs to understand their behavior to succeed.
Should I Be Outsourcing App Store Optimization?
Quick answer is no. Most companies out there offer one-time service which includes analysis of your app, suggestions for keywords change and few more things. But that’s basically all.
App Store SEO is a long-term and continuous process. You need to change, track and evaluate things constantly.
My advice for an indie developer would be to spend the money for a tool or professional App Store Optimization course. In a long run, it’s much better value than some consulting company and it will definitely pay itself off. I’ll talk about ASO tools later.
We hope you can have a correct understanding of ASO, so can help you boost app ranking and bring more traffic.
From:http://www.tapaso.com
Tuesday, June 9, 2015
How to Make Your App Become Successful In App Marketing
SEO is really important for web developer, and ASO is important to app developers. Although they have something in common, the methods can help web success may not be useful for app. So along with app store optimization, here are still some points we need to follow so that will get more chances to be successful in app marketing.
What we would like to introduce for aso services will include several factors: search rankings; top charts; rating and reviews; downloads; conversion and revenue. The details for each factor will be listed as below:
Search Rankings
Just like on the web, a great way to measure your success in app store search is to track your ranking for specific search terms you care about over time and versus your competition. Rank tracking is incredibly valuable for app store seo to understand their progress.
Top Charts
Top Charts, especially Top Charts within a particular category, do a great job of allowing you to understand your success in relation to the rest of the apps in your category.
Ratings and Reviews
Just as ratings and reviews will help your ASO, they are also great metrics to track over time for how you're doing with your app marketing. Keep track of what users are saying, how they're saying it (pro tip: listening to their language is a great way to do keyword research!), and what they're rating your app.
Downloads
Taking it one step further, correlating your search rankings to downloads will allow you to understand the effect your increased ASO is having on your app performance. One way we do this is to integrate with iTunes Connect and overlay your search rankings with your downloads so you can visually see how closely related any one keyword is with your downloads. It's not perfect, but it helps!
Conversion and Revenue
At the end of the day, revenue is the most important metric you should be understanding. Of course, you should be tracking your revenue and doing the same correlation with search performance. In addition, you should watch your conversion rate over time; we often see apps whose conversion rate soars with an increase in ASO because the users are so much more engaged with the app.
Hope these information can help you make your app become successful in app marketing. And if you want to know more professional information about app store optimization service, feel free to check on our website, you can get the details here!
From:http://www.tapaso.com
What we would like to introduce for aso services will include several factors: search rankings; top charts; rating and reviews; downloads; conversion and revenue. The details for each factor will be listed as below:
Search Rankings
Just like on the web, a great way to measure your success in app store search is to track your ranking for specific search terms you care about over time and versus your competition. Rank tracking is incredibly valuable for app store seo to understand their progress.
Top Charts
Top Charts, especially Top Charts within a particular category, do a great job of allowing you to understand your success in relation to the rest of the apps in your category.
Ratings and Reviews
Just as ratings and reviews will help your ASO, they are also great metrics to track over time for how you're doing with your app marketing. Keep track of what users are saying, how they're saying it (pro tip: listening to their language is a great way to do keyword research!), and what they're rating your app.
Downloads
Taking it one step further, correlating your search rankings to downloads will allow you to understand the effect your increased ASO is having on your app performance. One way we do this is to integrate with iTunes Connect and overlay your search rankings with your downloads so you can visually see how closely related any one keyword is with your downloads. It's not perfect, but it helps!
Conversion and Revenue
At the end of the day, revenue is the most important metric you should be understanding. Of course, you should be tracking your revenue and doing the same correlation with search performance. In addition, you should watch your conversion rate over time; we often see apps whose conversion rate soars with an increase in ASO because the users are so much more engaged with the app.
Hope these information can help you make your app become successful in app marketing. And if you want to know more professional information about app store optimization service, feel free to check on our website, you can get the details here!
From:http://www.tapaso.com
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